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Case Study

iSTYLE

Established in 2005 , iSTYLE Apple Premium Partner operates one of the biggest chains of Apple stores in CEMEA (Central Europe, Middle East & Africa), running more than 60 dedicated Apple points of sale in 13 different countries.

image Every part of our new loyalty program was designed to maximize engagement and stimulate revenues. We were able to increase the average order value of returning customers by 50%

— Kartik Satija, Ecommerce Head

iSTYLE

needed an Omnichannel solution to engage with customers throughout their journey, understand their behavior, and offer a personalized experience to maximize Customer Lifetime Value (CLV).

By implementing Datanuum comprehensive Omnichannel platform and capabilities, iSTYLE was able:

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    Customer Data

    Activate customer data in real time.

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    Well-crafted loyalty & reward program

    Setup customized well-crafted loyalty and reward program.

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    Insightful customer feedbacks

    Gather insightful customer feedbacks and reviews.

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    Product Automation Journey

    Automate upselling and cross selling through our customized Product Automation Journey.

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Result

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Customers

22%

Growth

35%

Conversion

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Transactions

18%

AOV Uplift (YoY)

32%

Returning (YaY)

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Members

30%

Activation Per
Year

99%

ROI

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Brands faced challenges with their existing loyalty program: itlacked personalization, failed to engage customers effectively, andhad a very low redemption rate; and therefore was not delivering onits main objectives.

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iSTYLE

iSTYLE needed an Omnichannel solution to engage with customers throughout their journey, understand their behavior, and offer a personalized experience to maximize Customer Lifetime Value (CLV).

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